Endeavor Sells Sports Data Business to Sportradar
Why Endeavor’s $225 Million Sports Data Sale to Sportradar Matters
The business of sports is about more than just what happens on the field. Data has become one of the most valuable assets in the industry, shaping everything from betting and broadcasting to team performance and fan engagement.
Recently, Endeavor, the media and talent giant, sold its sports data business to Sportradar for $225 million. This move signals …
